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London 2012: The new brand and logo

Started by Kostis · 7 months ago

When I first noticed this in one of my feeds, I thought it was a joke. After visiting the official website of the 2012 Olympic Games I realised it was the real thing. The new brand cost £400,000 and it took one year of research. I’m sorry but I hate it. I think it’%3 ... Continue reading »

3 comments

  • decoding

    2 years ago

    OMG it looks like a joke! :(
    reply
  • gogo

    2 years ago

    It is disgusting! A child could have painted it!
    reply
  • konstantinos

    2 years ago

    Maybe I am the only person I know that I like this logo :)
    It's not superb but it's modern and different and maybe this is what the designers wanted to achieve. Besides, everyone is talking about this logo since it has been revealed. No doubt, it will be one of the most remembered olympic logos after 2012 Olympics. And that's a success =D
    reply

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